A quirky name for a seriously good restaurant. We worked with the Frog Hollow Hospitality Group to craft a unique identity for this Southern inspired pho and ramen spot. By embracing a “late-night-in-Tokyo” vibe, Pho-ramen’l definitely stands out next to the other shops and restaurants that line Augusta’s Broad Street. Check out the work we did for sister restaurant Tacocat, located in the same building.

We then applied the brand to all of the print and digital elements. From the menus, bibs, and chopsticks to the website and Instagram.

Motion was a logical next step for this glitchy brand. We’ve applied old school VHS tracking textures across multiple elements.